SUNLIT FOOD NEWS

SUNLIT FOOD NEWS

Innohas Co., Ltd. Participates in 'SIAL Paris 2024'

5 Nov 2024


(Seoul = News1) Reporter Jang Do-min = On the 29th, Sunlit Foods by Innohas announced that it participated in ‘SIAL Paris 2024’ held in Paris, France, where it showcased its plant-based K-FOOD products.

SIAL Paris 2024 is one of the world’s largest food exhibitions, featuring over 7,500 global food companies from 130 countries. It serves as a platform to introduce the latest food trends and innovative products.

Sunlit Foods garnered significant attention from European buyers by presenting a variety of plant-based K-FOOD items, including bibimbap, bulgogi japchae, and six varieties of gimbap. The products received excellent reviews for their high quality and nutritional value, as well as their originality in capturing the deep flavors of traditional Korean cuisine without using meat, made possible through the company’s patented technology.

At the event, Sunlit Foods engaged in discussions with leading European retailers such as ALDI, PICARD, and ITSU about potential new store openings, thereby increasing the prospects for broader market expansion across Europe. The spotlight was particularly on Korean HMR (Home Meal Replacement) products, which have been gaining traction locally due to their convenience and alignment with the growing popularity of K-FOOD.

Through its participation in SIAL Paris 2024, Sunlit Foods demonstrated the potential of K-FOOD by allowing European buyers and consumers to experience its plant-based alternatives firsthand.

An official from Innohas stated, “We aim to remain competitive in the global market through products and localization strategies tailored to European consumers. Building on the momentum from SIAL Paris 2024, we will continue to drive K-FOOD innovation to solidify our foundation for growth in the European market.”

jdm@news1.kr


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